2dr Hardtop Coupe 8-cyl. 289cid/200hp 2bbl
$14,800 Avg. Value*

Model Overview

History of the 1967-1970 Mercury Cougar

The original Mercury Cougar was a Ford Mustang spin-off. The sleek notchback coupe's full-width front grille and sequential taillights made it a standout and it was named Motor Trend Car of the Year for 1967. An uplevel XR-7 model, with richly detailed Euro-style interior, arrived mid-year. A 200-hp 289 V-8 was standard, with a 320-hp Marauder GT 390 available, with or without GT performance package.

For 1968, a 302 V-8 was standard, but that year's singular GT•E package initially included a 390-hp 427 — replaced late in the season by a 335-hp (wink, wink) Cobra Jet 428. A XR-7 G (Gurney) special appeared mid-year.

Longer, wider and heavier, the 1969 Cougar featured newly sculpted styling and curved side glass, sans vent windows. A 351-cid V-8 was now standard. The newly introduced Cougar convertible was offered in standard and XR-7 models.

Bold graphics and bright colors marked the 1969-70 Eliminator, which offered powerful 428 CJ and Boss 302 Trans-Am V-8 engine options.

Today, well-documented high-performance Cougars can be pricey, while standard power train examples, including 1969-70 convertibles, are relative bargains.

1967 mercury cougar xr-7 Info

  • Body Styles
  • 2dr Hardtop Coupe
  • Engine Types
  • 8-cyl. 289cid/200hp 2bbl
  • 8-cyl. 390cid/320hp 4bbl
  • 8-cyl. 289cid/225hp 4bbl
  • 8-cyl. 289cid/na 2bbl Export
  • Additional Info
  • Curb Weight: 3015 lbs.
  • Length: 190 in.
  • Wheel Base: 111 in.
  • Number Produced
  • 27,221

*Please note: All prices shown here are based on various data sources, as detailed in About Our Prices. For all Hagerty Insurance clients: The values shown do not imply coverage in this amount. In the event of a claim, the guaranteed value(s) on your policy declarations page is the amount your vehicle(s) is covered for, even if the value displayed here is different. If you would like to discuss your Hagerty Insurance policy, please call us at 877-922-9701.