1 May 2015

Market Update: Hagerty Price Guide 27

Hagerty Price Guide published its 27th book on May 1, 2015, and some of the market developments we noted at the beginning of the year continued to come into focus.

While 2014 was a year during which most of the valuation upticks occurred at the high end of the market, 2015 is taking a different tack. That isn’t to say the collector car market doesn’t continue to expand – the Hagerty Market Rating, after all, has increased from 70.47 in January to 71.81 as of this past April. Growth drivers so far this year have been for cars in lower price tiers, and among models that are more accessible. For example, while changes to our Blue Chip, Ferrari, and German car indices all inched up between 1% and 2%, our Affordable Classic index grew by 7% over four months. This marked the first time since we began publishing collector car indices in 2008 that Hagerty’s Affordable Classics index was the biggest mover of all seven of our primary indices. Leading the way were everyman cars like the Ford Mustang and the Volkswagen Karmann Ghia.

We also saw further confirmation of another emerging trend. A list of the biggest movers from this book reads like a who’s who of star cars from 1980s and ’90s TV pop culture:

  • Ferrari Testarossas up 30%
  • Ferrari 308s up 38%
  • Ferrari 512 BBs up 56%

It isn’t limited to the prancing pony, either:

  • Mercedes-Benz 560SL up 79%
  • 1973-80 Mercedes-Benz 450SL 66%
  • Porsche 911 Turbo 930s up 66%
  • Dodge Vipers up 25%

Cars of the 1980s are no longer an emerging market, they are the market—at least at the moment.

Notable decreases, on the other hand, were recorded by the 1957-60 Mercedes-Benz 300SL roadster (down 9%) and the Mazda Cosmo (down 7%), both of which have seen soaring values during the past two years.

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