2dr Hardtop Coupe 8-cyl. 351cid/168hp 2bbl
$7,600 Avg. Value*

Model Overview

History of the 1971-1973 Mercury Cougar

Heavier body styling gave 1971-73 Cougars a more mature look when compared to earlier models. A boldly prominent center grille and newly exposed headlamps dominated the fresh frontal appearance. A GT appearance/handling option was revived for standard models, while extra-posh XR-7 models topped the line. During 1971-73, a 351-2V V-8 was standard in the Cougar. The 370-hp 429 CJ (production: 448, including 47 convertibles) was offered only in 1971. A regular-fuel 351 CJ V-8 debuted mid-1971 and continued as an optional 4V engine through ’73 — essentially, it was the regular 351 4V engine with sporty sounding dual exhausts. After carrying over the ’71 Cougar with little change for 1972, Mercury introduced the 1973 models with a federally mandated impact-absorbing front bumper. The 1973 Cougar was the last built to the original ponycar-in-a-sport-jacket concept. With 3,165 built, the 1973 XR-7 Convertible was the most popular Cougar drop-top ever. Among the 1971-73 Cougars, the 429 CJ cars are the most sought-after by collectors today. The scarce 1971-1973 Convertibles offer open-car fun and V-8-power at relatively affordable prices.

1973 mercury cougar Info

  • Body Styles
  • 2dr Convertible
  • 2dr Hardtop Coupe
  • Engine Types
  • 8-cyl. 351cid/168hp 2bbl
  • 8-cyl. 351cid/264hp 4bbl Cobra Jet
  • Additional Info
  • Curb Weight: 3396 lbs.
  • Length: 199.5 in.
  • Wheel Base: 112.1 in.
  • Number Produced
  • 21,069

*Please note: All prices shown here are based on various data sources, as detailed in About Our Prices. For all Hagerty Insurance clients: The values shown do not imply coverage in this amount. In the event of a claim, the guaranteed value(s) on your policy declarations page is the amount your vehicle(s) is covered for, even if the value displayed here is different. If you would like to discuss your Hagerty Insurance policy, please call us at 877-922-9701.